SalemNews.com, Salem, MA

January 1, 2014

Business calendar


The Salem News

---- — Wednesday, Jan. 8

WHAT’S AHEAD IN 2014, 7:15 a.m., Danversport Yacht Club, 161 Elliott St., Danvers. North Shore Chamber of Commerce breakfast forum features a talk on the economic forecast for the coming year by Rob Lutts of Cabot Money Management and David Caruso of Coastal Capital. Networking and breakfast begin at 7:15 a.m., followed by the program from 8 to 9 a.m. $37 for North Shore Chamber members, $55 nonmembers. Register at www.northshorechamber.org or 978-774-8565.

Networking Before Nine: Leads Referral Group, 7:30 to 9 a.m., Burton’s Grill, 210 Andover St., Peabody. Leads referral group. Bring two business cards. One-on-one meeting with another attendee will be arranged before you leave, and members receive participant list for follow-up. $10 nonmembers, free for PACC members, call 978-531-0384 or visit www.peabodychamber.com.

After Hours Networking, 4:30 to 6 p.m., Salem Five Bank, 495 Cabot St., Beverly. The Greater Beverly Chamber of Commerce presents an After Hours networking event with drinks, food and door prizes at Salem Five Bank. Reserve a spot at rfoster@greaterbeverlychamber.com or 978-232-9559, or visit www.greaterbeverlychamber.com for details.

Essex Chapter, Massachusetts Association of Insurance Women, monthly meeting, 5:30 p.m. networking, 6 p.m. dinner, Toscana’s Ristorante, 3 Bourbon St., Pebody. Julie Gershon will present on identity theft. RSVP: Peggy Shambarger, 4 Hillside Ave., Peabody, MA 01960; phone, 978-740-2111; fax, 860-704-6990; email, Margaret.Shamberger@middleoak.co.

Career Training Information Night, 6:30 p.m., NSCC Institute for Corporate Training and Technology, 100 Cummings Center, Suite 121E, Beverly. Enhance professional skills or train for a new career. Bring resume to have it professionally reviewed at no charge. 978-236-1200.

Thursday, Jan. 9

Grow Sales With The Five-Point Referral System, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. A hands-on workshop on an easy-to-learn system that can lead to impressive growth in business. Speaker: Lori Richardson of Score More Sales. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Friday, Jan. 10

North Shore Business Forum: State Money for Businesses, 7:30 a.m., Danversport Yacht Club, 161 Elliott St., Danvers. Michael Corcoran, Massachusetts Department of Workforce Training, will speak about the Workforce Training Fund Grant programs; features and benefits of each; amount of funding available; and how to apply using the online application process. $11 admission includes continental breakfast. www.nsbforum.org.

Tuesday, Jan. 14

Starting a Business: What You Need To Know, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Inspired, downsized or simply ready to own a business? How to assess your entrepreneurship potential while getting an overview of the marketing, financial and operations issues involved in starting a business. Speaker: Paul Shaughnessy, founder and owner of Lincoln Consulting Group. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Networking Lunch, noon, North Shore Elder Services, 152 Sylvan St., Danvers. The Greater Beverly Chamber of Commerce presents a networking lunch at North Shore Elder Services. Reserve a spot at rfoster@greaterbeverlychamber.com or 978-232-9559, or visit www.greaterbeverlychamber.com for details.

Thursday, Jan. 16

The Cloud: Where Freelancers & Employers Meet, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Instead of hiring full-time workers, companies are turning to the “cloud” to find talent. Learn how companies look for and engage with cloud-based workers or, if looking for work, how best to position oneself for cloud-based jobs in one’s field. Speaker: Dee Sartorelli, principal at Rogue Wave Management. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Thursday, Jan. 23

Disaster Recovery Planning, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Storms, fires, floods, power outages and evacuations can affect many businesses’ ability to function. Those who fare best are business owners who know how they will respond and how they can protect their people, data, products, assets and income. Learn what’s involved and how to save time, money and future distress by creating a disaster recovery plan. Speakers: Robert Sennot, vice president of Sennot Insurance, and Gene Labonte, chief of police at Salem State University. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Friday, Jan. 24

North Shore Business Forum: Career challenges over age 50, 7:30 a.m., Danversport Yacht Club, 161 Elliott St., Danvers. Mark Whitmore of the North Shore Career Center will discuss transitioning careers after age 50. $11 admission includes continental breakfast. www.nsbforum.org.

Tuesday, Jan. 28

Networking Strategies That Work, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Learn the strategy to networking that can produce direct business and bottom line results while helping to avoid five common mistakes; find out the do’s and don’ts and how to plan a networking agenda for the year ahead. Speaker: Diane Darling, CEO, Effective Networking Strategies Inc. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Thursday, Jan. 30

Marketing and PR on a Dime, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Learn about low-cost public relations and marketing tactics that small- to medium-sized firms can implement themselves. Hear about real-world cases and the tools to put together a basic PR plan, including social media, speaking opportunities and in-house events. Speaker: Susan Shelby, CEO, Rhino PR. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Tuesday, Feb. 4

Financing Your Business, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Credit quality, cash flow and collateral are key to financing a business. Learn from a banking and consulting expert about how a lender looks at a loan request. Presentation will focus on preparing one’s existing business or startup venture for financing. Sources of capital, including SBA guaranteed bank loans, will be discussed. Speaker: Paul J. Shaughnessy, Lincoln Consulting Group Inc. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Wednesday, Feb. 5

North Shore Chamber of Commerce Executive Breakfast, 7:15 a.m., DoubleTree by Hilton Hotel, 50 Ferncroft Road, Danvers. Learn how the FEMA flood map changes will impact one’s business and residential property on the North Shore. Speakers: Wendi Goldsmith, founder and CEO, Bioengineering Group; and Ed Thomas, president, Natural Hazard Mitigation Association. Goldsmith and Thomas will discuss how the new information and legislation is affecting the current and future costs for homeowners, businesses and communities. $37 Chamber member, $57 nonmember. Details and registration at 978-774-8565 or www.northshorechamber.org.

Thursday, Feb. 6

How Customer Feedback Can Grow Your Business, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Business owners can learn how to listen to, track, interpret and use customer satisfaction to help grow their business. Speaker: Amanda Venier, coach and consultant, Iona Pathways. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Tuesday, Feb. 11

The Business of Sustainability, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Sustainable and clean technology businesses represent one of the fastest-growing sectors in the state. Learn what “sustainability” means, what kinds of companies are practicing sustainability, and how to become an attractive vendor to penetrate the growing sector. Speakers: Darcy Immerman, senior vice president, AECOM Inc.; and Pam Catoe-Narvaez, senior program manager, Applied Materials Inc. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Thursday, Feb. 13

The E Challenge: Employee to Entrepreneur, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Workshop leaders will show how to evaluate risks, rewards and opportunities involved in the next career move. Leave the session with a scorecard that identifies one’s strengths and weaknesses and how they play a critical role in making this life-changing decision. Speakers: Beth Goldstein, founder, Marketing Edge Consulting Group; Anne J. Bresnahan and Maureen Weisner, co-founders, KICK-START Your Transition. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Tuesday, Feb. 25

How to Energize Your Employees, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Learn how the tasks given to one’s employees influence their work habits, then learn how to adjust one’s management style to energize employees to generate greater results for one’s business. Speaker: Herb Selesnick, president, Sterling & Selesnick. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Thursday, Feb. 27

The Business Scorecard: A Way to Track Profitability, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. There are four to six metrics that can help any company track its profitability. Workshop presents the “four charts” program, and how to find the four to six key metrics that should be monitored regularly. Speaker: Hugh Glazer, business adviser, The WinterView Group. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Friday, Feb. 28

How to Cultivate Big Donors, 8:30 to 10:30 a.m., Enterprise Center, Salem State University, 121 Loring Ave., Salem. Hear from experts about the do’s and don’ts of working with big donors; how to approach solicitations; and the lessons learned. Speakers: Paula Vogel, director of planned giving/major gifts, YMCA of the North Shore; and Eileen O’Brien, associate vice president, institutional advancement, Salem State University. Free. Details and registration at enterprisectr.org, or contact Will Neely at wneely@enterprisectr.org or 978-542-7528 for more information.

Saturday, March 8

Health & Wellness Expo, 10 a.m. to 3 p.m., Northshore Mall, 210 Andover St., Peabody. The Peabody, Greater Beverly and Salem Chamber of Commerce present the 10th annual Health & Wellness Expo for businesses to showcase their health and wellness services; generate leads; set up appointments; build customer relationships; connect with thousands of North Shore residents; and provide free demonstrations or screenings. For details or to purchase an exhibitor space, visit www.peabodychamber.com. Early-bird discount available through Jan. 30.

Wednesday, April 30

Business After Hours, 5:30 to 7:30 p.m., Landry Home Decorating, 53 Lowell St., Peabody. Peabody Area Chamber of Commerce and Landry Home Decorating host an after-hours event with informal networking in a relaxed setting. Free/PACC members, $10 nonmembers. events@peabodychamber.com.