McKenzie, who co-chairs the fireworks with her husband, Bill, said many businesses give in-kind donations, such as Wayside Trailer, which supplies the stage for the fireworks, and Mark’s Disposal of Beverly, which supplies large trash bins for Plains Park the night of the fireworks, saving the festival money on disposal costs.
As in Salem, it’s not just the lead corporate sponsor, but many others who line up to contribute. They include Salem Five, NMTW Community Credit Union, Beverly Hospital, Hannah Engineering, People’s United Bank and Eastern Bank, all at the $5,000 level, and a variety of smaller — but no less crucial — donors.
What do businesses get out of it?
A boatload of good will, the satisfaction of being good neighbors and, of course, a fabulous Fourth of July.
Staff writer Ethan Forman can be reached at 978-338-2673, by email at firstname.lastname@example.org or on Twitter at @DanverSalemNews.