SalemNews.com, Salem, MA

Business

June 4, 2014

Topsfield executive runs the show at TD Garden

TOPSFIELD — Since the fall of 2012, TD Garden President Amy Latimer has been overseeing day-to-day operations when the Celtics or Bruins play, or when ice shows, concerts, sporting events or other attractions come to Beantown.

Latimer, a sports fan who played college hoops, said she loves running the Boston sports mecca, despite the challenges.

Having worked at the arena since 1995, she’s ridden the ups and downs with the Celtics and Bruins — and found the ride much more fun when they are winning, as the Celtics did in 2008 and the Bruins in 2011.

“First of all, it’s a great place to work, to host two great Boston sports teams, the Boston Bruins and the Boston Celtics,” she said. But there’s more to it than that. The Garden also plans to host the Frozen Four, the NCAA Division 1 men’s hockey tournament, and the 2016 World Figure Skating Championships.

With the variety of events, no two days are alike.

“I can come in one day, it would be a Bruins game, and the next day, it could by Miley Cyrus,” Latimer said. Family shows bring out little girls in costume. Live music can bring out a diverse bunch.

She can’t be at every event, of course, but she makes the rounds beforehand and says she has a great staff to help her out.

“I’m here for the majority of Bruins games and many of the Celtics games,” Latimer said.

With the Bruins postseason having come to an end all too soon this spring, the Topsfield resident is now going to work in Boston amid the sound of jackhammers as she oversees a two-year, $70 million “extreme makeover” of TD Garden as it approaches its 20th anniversary.

The Legends Club will be expanded and given a new look. There will be a new pro shop, refurbished and redesigned concourses, and upgraded technology throughout.

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