SalemNews.com, Salem, MA

Business

August 21, 2013

A new look for an old business

Marconi Radio has survived by changing with the times — including its public mural

(Continued)

The store does its part to keep cellphone batteries out of landfills, and recycles 500 pounds of used phones twice a year.

Believe it or not, the store still does a lot of repairs for CB radios.

The business actually grew up as a hobby of the elder Linares, who used to own the House of Pizza in Hamilton. Marconi Radio started in the basement of his pizza shop, said Linares Sr., back when it was Tony’s Pizza House.

The elder Linares opened the shop in the basement of its present location in 1979. When he first opened, he had the basement of the building jacked up 2 feet off the foundation so the front of the store and the entrance would be level with the sidewalk.

He retired to Florida in 2000, and his son bought the business. Linares Sr., who was in town this week, can still recall installing cellular phone devices in trunks of cars, and cellphones that resembled a brick.

While the shop is called Marconi Radio, the Italian family does not have a connection to Marconi. However, Marconi’s daughter, Princess Maria Elettra Elena Anna Marconi, was in Boston for a book signing in 2000, and Linares Sr. got to meet her and tell her about the store he named for her father.

A large, framed photograph at the front of the store commemorates the moment. There are also pictures of Marconi’s daughter visiting the store in Beverly.

“She actually came by and took pictures,” Linares Jr. said.

Staff writer Ethan Forman can be reached at 978-338-2673, by email at eforman@salemnews.com or on Twitter at @DanverSalemNews.

Text Only | Photo Reprints
Business

AP Video
Looming Demand Could Undercut Flight Safety Six Indicted in StubHub Hacking Scheme Trump: DC Hotel Will Be Among World's Best AP Review: Amazon Fire Adds Spark to Smartphones All Aboard! LIRR Strike Averted Microsoft to Cut Up to 18,000 Jobs Time Warner Rejects Murdoch's Takeover Bid Yellen Says Economy Still Needs Fed Support Cleveland Expects Economic Boom From Lebron Justice Dept. Fines Citigroup $7 Billion Justice Dept. Fines Citigroup $7 Billion Downside of Low Mortgage Rates? Less Selling Cupcake Shop Crumbs Shuttering All Its Stores San Francisco Prepares for Soda Battle Dow Breaks Record 17,000 GM Crash Compensation Could Top $1 Billion GM Won't Limit Crash Compensation Funds
NDN Video
Weird 'Wakudoki' Dance Launches Promotional Competition Two women barely avoid being hit by train Chris Pratt Adorably Surprises Kids at a 'Guardians of the Galaxy' Screening Chapter Two: Designing for Naomi Watts NOW TRENDING: Peyton Manning dancing at practice "The Bachelorette" Makes Her Decision Thieves pick the wrong gas station to rob Golden Sisters on '50 Shades' trailer: 'Look At That Chest!' Staten Island Man's Emotional Dunk Over NYPD Car - @TheBuzzeronFOX GMA: Dog passes out from excitment to see owner Baseball Hall of Famers Inducted 'Hunger Games: Mockingjay Part 1' Sneak Peek Florida Keys Webcam Captures Turtles Hatching Morgan Freeman Sucks Down Helium on 'Tonight Show' Robin Wright Can Dance! (WATCH) She's Back! See Paris Hilton's New Carl's Jr. Ad Big Weekend For Atlanta Braves In Cooperstown - @TheBuzzeronFox Chapter Two: Becoming a first-time director What's Got Jack Black Freaking Out at Comic-Con? Doctors Remove 232 Teeth From Teen's Mouth
Comments Trcker