, Salem, MA


October 31, 2012

Local designers race to redesign rooms to benefit the Furniture Bank

MARBLEHEAD — Paula Gaull is used to bringing tired rooms back to life. As a redesigner — someone who uses your own things to redecorate a room — she stages homes for sale and helps other clients rearrange what they have.

Tomorrow night, she’ll be doing it for a good cause. She is one of three North Shore designers taking part in a furniture challenge, presented by the North Shore Association of Realtors, to highlight the work of the Furniture Bank Program run by the Massachusetts Coalition for the Homeless.

Each team will have one hour to create signature spaces from empty, 13-by-13-foot rooms using furniture that has been donated for use by low-income families or those making the transition from homelessness. The furniture used in the challenge will then be raffled off. The whole thing takes place in the group’s furniture warehouse in Lynn.

In addition to Gaull, who owns New Leaf Redesign of Marblehead, designers will include Danika Herrick of Beverly, who runs the Gorgeous Shiny Things blog, and A.J. Aubrey of the Pure and Simple Home store of Topsfield.

Gaull, who is originally from Marblehead, moved back to town four years ago after a number of years living in and around the North Shore.

She didn’t start her career as a redesigner. She had a 20-year career in marketing, public relations, advertising and real estate. Her last job in the corporate world was with the former software company called Groove Networks of Beverly at a time when Microsoft bought the company.

“I remember sitting in my cubicle there saying, ‘Oh, my God, everything is so gray. My days are completely gray. I need to be in color, I need to be surrounded by color,’” Gaull said.

At the time, she was looking for someone to help her redecorate a room, and she looked into using a redesigner, someone who uses your own stuff to redecorate. She found out there was training for this, and it was as if a light bulb went off in her head. She reconnected with a childhood friend who trained other redesigners in California, a move that led her to quit her job and start her company.

Text Only | Photo Reprints

AP Video
After Fukushima, Japan Eyes Solar Power New York Auto Show Highlights Latest in Car Tech New York Auto Show Highlights Latest in Car Tech High-flying Tech Stocks a Concern for Investors "Heartbleed" Bug Puts Internet Security at Risk AP Tech Review: Samsung Galaxy S5 Toyota Recalls 1.8M Vehicles in the US Comcast Executive: 'Merger Not a Problem' Microsoft Ends Support for Windows XP Study: Airline Industry Complaints Drop in 2013 Study: Airline Industry Complaints Drop in 2013 Employers Add 192K Jobs; Rate Stays at 6.7 Pct Senators Press Barra About GM's Delay in Recall More Americans See Middle Class Status Slipping GM CEO Faces House Hearing on Recall NHTSA: GM Should 'Fix Vehicles Quickly' GM's CEO Testifies on Faulty Ignition Switches Owner, Families Share Cobalt Stories Jury Selection Begins in Apple-Samsung Case BMW Plans $1 Billion Expansion in South Carolina
NDN Video
Jabari Parker's Top 5 Plays From Duke Career Kourtney Kardashian Is a Bikini Babe More Manpower Than Ever Expected At 4/20 Rally Debunk'd: Miley Cyrus AIDS, Cheeseburgers Cause Cancer, Military Warning Bill Previewing the NBA playoffs Raw: Orthodox Christians Observe Easter Rite My name is Cocaine Raw: Space X Launches to Space Station Lohan Gets Candid About Her Sex List The 2014 New York Auto Show Meet Johnny Manziel's New Girlfriend Chelsea Clinton Announces Pregnancy Funny: Celebrating Easter with Martha Stewart and Friends Man Accuses 'X-Men' Director Bryan Singer of Sexually Abusing Him As a Teenager Man hit with $525 federal fine after he doesn't pay for soda refill Lea Michele & Naya Rivera Feuding? Jabari Parker declares for the NBA draft Singing Nun Belts Out Cyndi Lauper New West, Texas Explosion Video Swim Daily, Throwback Thursday
Comments Trcker