, Salem, MA


May 31, 2013

Book Notes: Boost your social media smarts

Whether you tweet on Twitter all day, or have never shown your face on Facebook, Social Media Week at Peabody Institute Library Danvers can help you handle these new technologies.

In the first of three sessions, on Tuesday at 7 p.m., demonstrations of Facebook, Twitter and Pinterest will be offered in the lobby.

“Jim Reardon, who works on our Web page, is going to talk about our own presence on these media,” said Donna Maturi, head of reference and information services. “He’ll show people how they can take advantage of those sites, if they’re unfamiliar with them, using our own efforts as a jumping off point.”

More and more of the library’s services are available on social media, Maturi said.

“They’re a way for us to reach new audiences,” she said. “In today’s busy world, that’s where we can find our users, and let them know we’re available. They can always come to our physical space and follow up, but all of this is happening remotely, more and more.”

Pinterest, the newest of these media, allows people to “pin” things that interest them online.

“It’s visual, people post visuals of things that are of interest to them,” said Michelle Deschene, young adult librarian. “Usually images, or you could pin recipes, books that you want to read — you can pin the cover and it would be linked to the library catalog.”

The week will also feature visitors with expertise in different aspects of social media.

Julia Newman, who will be at the library on Wednesday at 7 p.m., is a writer whose blog, “Feed Me Daily,” discusses issues of physical and mental well-being.

“She’ll talk about the whole experience of blogging, trying to demystify some of these terms for people who may want to get started,” Maturi said.

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