SalemNews.com, Salem, MA

Local News

December 27, 2013

Post-holiday bustle

Returns, good deals drive people to local malls

PEABODY — Katie Collins lives in Italy, which is known for its shoe industry.

But yesterday, the Gloucester native found herself at Northshore Mall buying a pair of boots from Nordstrom. She was one of hundreds looking to return those holiday sweaters and buy the products that weren’t found under the tree.

“My mom got me a few things I needed to return at Macy’s,” said Collins as she stood next to her mother, Kathlyn Valianti of Gloucester. “I’m home from Italy for a few weeks, and I wanted to get boots. I know they have good boots in Italy, but they can be pricey.”

Collins, who has lived in Bologna, Italy, for the past three years, ended up settling on a $300 pair from Nordstrom.

“They might have been cheaper in Italy at this point,” she joked.

Collins said she had to wait in a line for the returns and to buy the boots. But “it wasn’t ‘Oh my God ... Get me out of here,’” she said.

It was a busy day at both Northshore and Liberty Tree malls and tough to find a decent parking spot — although not impossible. A sign at the Liberty Tree Mall read: “Great Gifts. Great Deals.”

The day after Christmas is one of the busiest days at malls each year, but it takes people a little while to get moving, said Lauren Dalis, marketing director at the Northshore and Liberty Tree malls.

“You get a lot of returns and a lot of people redeeming their gift cards,” Dalis said. “People like to sleep in on their day off, and then they come out for the sales.”

Dalis said it’s just as busy as before Christmas, but people are more relaxed because they aren’t scrambling to buy gifts. Many people are driven to the mall for the promotions and sales, she said.

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