, Salem, MA

Local News

September 13, 2013

Beverly mayor: Job figures sound

Predicts up to 7,500 jobs on Brimbal Ave.


“There are tables that suggest how many square feet per employee depending on the kind of activity,” he said. “You look at the number of square feet that would reasonably be built, divided by the space per employee, and it gives you an estimated number of employees.”

Using that approach, the city has estimated that land owned by North Shore Music Theatre on Dunham Road could produce 675 more jobs, and that three parcels of land owned by Richard and Leo Maestranzi along Route 128 could generate 1,495 jobs.

Without getting into specific job projections, Cummings Properties founder Bill Cummings, music theater owner Bill Hanney, and Richard Maestranzi have all expressed support for the Brimbal Avenue project.

Douglas acknowledged that some of the projections are shakier than others. Scanlon’s 7,500 figure includes 800 jobs based on an expansion of Beverly Hospital, but those plans appear to be on hold since a merger with Lahey Health.

In the case of the Roller Palace on Sohier Road, the city speculated that the land would be bought by another owner and generate 145 jobs. Douglas said it now appears that is not likely to happen in the near future.

The city’s projections also include 300 jobs at a potential development on a portion of the former city landfill off Brimbal Avenue, another projection that Douglas said is not likely to happen soon.

“When you do an evaluation of this nature, you’re planning out there for five to 10 years,” he said. “And in five to 10 years a lot of things can happen.”

The City Council and Planning Board will continue their joint public hearing on Monday at 8 p.m. at City Hall. The hearing is to consider a proposed rezoning of land across from the Vittori-Rocci Post that would allow for the relocation of the connector road and construction of a $20 million shopping plaza.

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