SalemNews.com, Salem, MA

Local News

February 1, 2013

Mayor: Take billboard down

Peabody: Officials say Lowell Street pole with sign is an 'eyesore' that's in the wrong spot

The erection of a pole supporting a double billboard on Lowell Street in Peabody has brought swift action from city officials, who say it’s been placed in the wrong spot.

“As we speak, the building inspector is issuing a cease-and-desist order,” Mayor Ted Bettencourt said yesterday. “I want the pole taken down, and I want the pole put behind the building where it’s supposed to be.”

In its current position, at the side of a building set to become a Subway restaurant, it looms over Lowell Street, although its supposed intent was to be seen from Route 1.

Its appearance provoked a sharp reaction from city officials.

“This is a monstrosity,” City Councilor Anne Manning-Martin said. “It’s a 90-foot, steel eyesore that was probably put in the wrong spot, and I want to know why. I’m going to do my best to find out why.”

The request to construct the pole was originally denied by the City Council in May. But Superior Court Judge Howard Whitehead voided the ruling following a visit to the area. He indicated that the council had treated the request unfairly because there are already plenty of signs in the vicinity, including what many consider a garish advertisement for the child-oriented Bonkers restaurant.

“It dwarfs the Bonkers sign,” Manning-Martin said of the new structure. “The argument was that it was going to be pushed back, way back, and it would not be seen from Lowell Street.”

In issuing his cease-and-desist order, the mayor cited language from City Council hearings and the court, language that he says backs up the contention that the pole should have been placed behind the building at Lowell Street, out of sight. Drawings of the site show the same thing, he said.

Text Only | Photo Reprints
Local News

AP Video
Obama Hopeful on Ukraine, Will Watch Russians Flamingo Frenzy Ahead of Zoo Construction Crew Criticized Over Handling of Ferry Disaster Agreement Reached to Calm Ukraine Tensions Raw: Pope Francis Performs Pre-easter Ritual Raw: Bulgarian Monastery Dyes 5000 Easter Eggs Diplomats Reach Deal to Ease Tensions in Ukraine U.S. Sending Nonlethal Aid to Ukraine Military Holder: Americans Stand With KC Mourners Obama Greets Wounded Warriors Malaysia Plane: Ocean Floor Images 'Very Clear' Sparks Fly With Derulo and Jordin on New Album Franco Leads Star-studded Broadway Cast Raw: Two Lucky Kids Get Ride in Popemobile Boston Bombing Survivors One Year Later Sister of Slain MIT Officer Reflects on Bombing
Comments Tracker